Tuesday, January 5, 2010

Eco-friendly and chic? Most eco-conscious brands showcase bohemian style baggy clothes in earth tone colors, but Susan Woo is showing that all-natural clothing does not have to look that way. Her line first debuted in February of last year and has recently developed a following among the fashion forward for being the first designer that is style and earth conscious (followers include Rachel Bilson and Olivia Palermo). Materials like organic wool and vegan silk are used and everything is made in New York City with fair labor practices. Woo has worked at Derek Lam, Louis Vuitton, and Chanel and has said that "Design and fit quality are my first priority". Check out some of her designs below!


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